EcoRoger
Project Details
Duration
2 months
Team
Gaya Khiani, Iris Yu
Role
Graphic Design, Marketing, Copywriting, UI Design
We can’t solve the climate crisis with an outdated curriculum.
EcoRoger’s mission is to educate the younger generation on making more sustainable choices in their daily lives by providing convenient and easily integratable lesson plans to educators.
The Problem
Teachers are overworked.
Curriculums are outdated.
The planet is dying.
School boards don’t know how to make real change.
Instead of breaking and remaking these systems, why not work with them?
The Opportunity
TDSB, Peel, York Region, and countless more school boards are slowly trying to implement environmental education into their systems.
They’ve all had schools receive EcoSchools Certifications and have done tree planting initiatives, water bottle initiatives, and more.
The interest is there, but the impact is low. We can fix that.
We provide educators and institutions with high quality, customizable lesson plans that embed sustainable practices into many subjects.
Our goal is to integrate sustainability into everyday learning, without changing the existing curriculum.
Audience Segments
Service Blueprint Snapshot
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Sustainable values become normalized
Today's youth will grow up with sustainability as a core value, automatically considering it in many of the decisions they make.
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Profit will be put towards other causes
A percentage of profits earned will be put towards a variety of climate focused orgs in Canada, supporting the mission on a broader scale.
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